About Kelly Rideout

I am a Surface Pattern Designer & Illustrator specialising in maximalist textile design, wallpaper and home decor. Based in my creative studio on the South Coast of England, my work is driven by a passion for brightening the world through hand-drawn artwork, merging traditional painting and rich mark-making with digital precision on my iPad. As a formally trained textile artist holding a BA in Printed Textiles and Decoration from Middlesex University and an MA in Art, Design, and Media from Portsmouth University, I celebrate creatively and the beautiful world around us. Using bold and colourful designs that stand out and never use any form of AI ever. Whether designing seasonal collections or bespoke placement artwork for products, I like to include vibrant visual stories. By leaning into curated key colour palettes and seasonal themes, I ensure every design builds to create meaningful emotional connections ideal for on-trend themes and evergreen collections for retail.

With over a decade of experience in the UK's creative arts industries—including six inspiring years working at TATE and seeing my early greeting cards and art prints stocked across UK galleries, Selfridges and Harrods London—I understand the commercial landscape and the exact demands of modern retail. Today, I create premium commercial artwork tailored specifically for art directors, art licensing agents, global brands, and product manufacturers. Every botanical and themed collection is engineered for seamless production, delivered as high-resolution, 300 DPI industry -standard files with multiple colour-ways ready for manufacturing. From luxury sustainable kitchenware for my retail brand, The Curious Peony, to global collaborations, I provide dependable, artisan-led design assets. Explore my curated Pattern Library today to discover market-ready, designs that bring bright, and light personality to your home decor, apparel, and consumer products.

For a link and password to my Pattern Library for Art Licensing please contact me.